This idea list shows you exactly what to build

Stop making stuff nobody wants

Author

Ian H
May 02, 2025

I’ve been spending a lot of time in Cursor and other AI coding tools lately. Building stuff just for fun, but also hopefully for profit.

One thing I built was a typing test website (qwertychamp .com), which I’m very happy with considering my lack of coding knowledge. I’ve also been working on a chess learning site, which is turning out to be wayyy more difficult.

As I’ve been building, I started thinking about how I should put together a list of ideas with data like search volume, difficulty, and income potential.

That way, I could sort and filter the list to find the ideas with the highest chance of success (high search volume, low difficulty, good income potential). Then, just start building these out one by one.

I’d love to have a portfolio of simple, low maintenance sites printing cash. But knowing what to build is the first step.

And that is why I built What To Ship. A giant spreadsheet of 13,000+ ideas that have actual search volume, so you know there’s real demand.

Besides search volume, each idea includes the following metrics:

  • Ranking difficulty (from “Extremely Easy” to “Extremely Hard”)

  • Trending % (shows if search volume is trending up or down)

  • AI-friendliness score (how easy is it to build with AI?)

  • Technical complexity

  • Revenue potential

  • Time-to-market (how quickly can you build it?)

  • Maintenance overhead

  • Compliance risk

  • Even how many integrations it needs

You can easily sort and filter by any metric to find the perfect idea to build.

Want an idea you can build in a day? Filter for low complexity, high AI-friendliness, and short time-to-market.

Want an easy-to-rank, yet high traffic potential idea? Filter by “Extremely Easy” difficulty, and sort by highest search volume.

The spreadsheet includes simple online tools ideas, micro-SaaS ideas, and even full-blown software ideas.

If you want to build something but aren’t sure what, this will be a lifesaver.

It’s a one-time payment. No upsells. Just instant access to the full spreadsheet.

Enjoy!

Ian

P.S. There’s a preview of the spreadsheet on the site if you want to see what it looks like before buying.

P.P.S. The site was designed entirely by v0 in just a few minutes. No messing about with WordPress and Elementor for a day. Pretty neat!